Xortrix

Our Work

A selection of products and platforms we've built — from AI-powered consumer apps to enterprise CRM implementations for financial institutions.

Case Study 01

ITINE: AI-Powered Travel Planning

We designed, architected, and built itine.ai — a platform that generates complete, personalized travel itineraries using AI. Web app, mobile app, serverless backend, all taken from concept to production.

The Problem

Travel planning is fragmented. You search across dozens of tabs, cross-reference blogs, check maps, and still end up with a rough spreadsheet. Most itinerary tools are just list makers — they don't understand destinations, timing, or logistics.

What We Built

An AI-powered platform where users describe their trip — city, duration, interests, pace — and get a day-by-day plan with real places, logical routing, and practical timing. The AI factors in opening hours, transit time, and the natural rhythm of a day.

Highlights

Web app + cross-platform mobile app (iOS & Android)
AI-powered itinerary generation
Fully serverless, auto-scaling cloud architecture
Live on Google Play and iOS App Store
Cited in AI-powered search tools including ChatGPT

Case Study 02

PointsWallah: Credit Card Rewards Intelligence

We built pointswallah.com — an independent platform that helps Indian credit card users make data-driven decisions about which cards to use and how to maximize their reward points.

The Problem

Credit card rewards in India are opaque. Banks market headline numbers, but the actual value of reward points varies wildly depending on redemption method, spend category, and card tier. Most comparison sites are bank-sponsored and biased toward whoever pays the most commission.

What We Built

A content platform with independent, data-driven credit card comparisons. Head-to-head card analysis with real reward math — not marketing numbers. Point valuations broken down by redemption method. Salary-based card recommendations. No bank sponsorships — editorially independent picks backed by transparent data.

Highlights

Head-to-head card comparisons with real reward math
Salary-based card recommendation guides
Independent editorial model — no bank sponsorships
SEO-optimized content platform

Case Study 03

CRM Implementations for Banking & Financial Institutions

We've delivered Salesforce CRM implementations for banking and financial services clients — configuring, customizing, and integrating CRM platforms to fit the specific workflows of regulated industries.

What We Do

End-to-end Salesforce CRM implementations tailored for banking and financial institutions. This includes customer onboarding workflows, relationship management for wealth and retail banking, lead tracking, compliance-aware data handling, and integration with existing core banking systems.

Why It's Different

Banking CRM isn't generic CRM. The workflows are shaped by regulatory requirements, multi-product relationships, and approval hierarchies that off-the-shelf configurations don't handle. We bring both the Salesforce platform expertise and the domain understanding of financial services operations.

Capabilities

Salesforce Sales Cloud & Service Cloud configuration
Custom objects and workflows for financial products
Integration with core banking and payment systems
Compliance-aware data architecture and access controls
Reporting dashboards for relationship managers
Data migration from legacy CRM platforms

Have a project like these?

Whether it's a consumer product, an enterprise platform, or a CRM implementation — we'd like to hear about it.

Get in touch